Postmates: Does Advertising Work?

Jon York

Member
Nov 30, 2018
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What City & State do you work in?
New York City
Postmates drivers are about to find out! In preparation for its upcoming IPO Postmates is running some pretty big ad campaigns in LA, NYC and Miami. So, drivers in those cities who have been around for a while should be able to see if advertising really helps. If it does they can expect busier times, more trips and more money. If that doesn't happen, then that'll be a pretty good way to prove advertising doesn't work - at least not all advertising.

Here are a few of their ads. And I have to admit - I don't really get them. But hopefully whoever they're targeting will.

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